Tuesday, December 6, 2022
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Playson lauds two-in-one Baltics expansion via OlyBet agreement

Playson has expanded its Baltics standing after the igaming supplier agreed to distribute its casino titles via OlyBet

The alliance will see players within Latvia and Estonia gain access to Playson’s suite of slots, including Fruit Megaways, Burning Wins x2 and Wolf Power Megaways, which will be placed on OlyBet’s websites in the aforementioned countries. 

“We’re delighted to have reached an agreement with OlyBet, allowing us to deliver our high quality digital casino content to more players in Latvia and Estonia,” noted Blanka Homor, Sales Director at Playson.

“As part of our refreshed brand identity, which includes a renewed focus on expanding our presence across Europe, growing in two markets from one deal is a pleasant and important outcome.”

Tomas Graham, Chief Performance Officer at OlyBet, added: “We’re excited to offer Playson’s amazing games as part of our product offering, their thrilling titles are guaranteed to offer hours of fun.”

The strengthening of its Baltics presence follows on from Playson’s partnership with Admiral Croatia at the back end of April, a country that the supplier noted was an “important region”.

Moreover, this latest partnership is said to reinforce Playson’s position in the Croatian market, with its range of games now live with 10 of the country’s online casino operators.

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