Sunday, October 2, 2022

Navajo Nation brings VizExplorer software to casinos

VizExplorer has inked a deal to install its slots reporting and recommendation software at all four Navajo Nation casinos across Arizona and New Mexico.

The company will bring its VizOnDemand slot reporting and slot recommendation engine to the tribe’s southwestern US properties.

According to VizExplorer, VizOnDemand tools provide in-depth reporting, analysis and recommendations in seconds, delivering “unique opportunities” for operators to optimise their slot floors and maximise return on investment.

David Patent, VizExplorer CEO, commented: “We look forward to building on our strong partnership with the Navajo Nation Gaming Enterprise (NNGE) and delivering VizOnDemand slot reporting and slot recommendation engine.

“We are focused on being a true partner to our customers, giving them the tools and support they need to succeed.

“We are confident our best-in-class products and team of experienced gaming operators can help the NNGE team reach their goals.”

In addition to installing VizExplorer’s slots software, NNGE has renewed agreements for the company’s campaignViz marketing solution.

This tool allows operators to manage their marketing campaigns and has proven popular among operators, with the Mohegan Tribe having signed an agreement for it in January.

“We have been partnering with VizExplorer since 2019 and we are excited to extend our relationship on the marketing front and to add to our slot analysis capabilities,” said Brian Parrish, NNGE Interim CEO.

“The addition of VizExplorer’s slot reporting and slot recommendation engine will allow us to quickly and efficiently identify additional revenue generating opportunities on our floor and spend more time working on high-value projects.”

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