Tuesday, December 6, 2022
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iSoftBet bolsters European foothold with multi-nation TonyBet deal

iSoftBet is targeting a stronger European presence after securing a multi-nation agreement with TonyBet, which has seen the former’s offerings become available across key markets on the continent.  

The collaboration with the online gaming and betting group will allow the IGT PlayDigital subsidiary’s titles to go live in various European nations, including Latvia, Spain and Portugal. 

“Partnering with TonyBet is an exciting moment for us as we continue to identify new ways to grow our footprint across Europe,” commented Lars Kollind, Head of Business Development at iSoftBet.

“They have a major presence in a number of key jurisdictions, and we look forward to supplying our fantastic games to its audiences.”

TonyBet has its own plans to expand into new European locations, with the company preparing to enter the Netherlands market in the near future. 

This recent agreement will allow the company to provide iSoftBet’s complete catalogue of igaming titles in its established European positions, including games such as Ocean Hunter, Gold Digger Megaways and Tropical Bonanza.

Davis Skulte, Key Account Manager at TonyBet, added: “iSoftBet brings a diverse range of content to market, from leading Megaways games to innovative Hold and Win titles, and we’re delighted to be able to offer them to our players across Europe.”

This move continues a busy summer period for iSoftBet as it follows similar agreements made with Löwen Play and Alphawin which saw the studio’s titles platformed in Spain and Bulgaria respectively.

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