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FBMDS and Solverde.pt organised a campaign between the 18th and 24th of October involving slots and a special blackjack tournament with more than 3000 euros in prizes.
The week started with six novelties in the partnership between Solverde.pt and FBMDS. On October 18th, FBMDS launched six new slots in the Portuguese online casino – Underwater Riches, Catch the Gold, Kingdom Gems and Racin-Go Wild (from the Easy$Link pack), Viva Mexico and Rainbow Falls. Solverde.pt promoted these products to players who were already fans of the FBMDS games.
After three days of slots campaign, FBMDS and Solverde.pt started a blackjack tournament for all the casino players and followers. This game type is a players’ favourite in the Portuguese market, and the initiative lasted over the weekend. In the end, the 10 players with the highest scores won special prizes.
The tournament involved six different and engaging versions of blackjack: Blackjack Solverde, Blackjack Elite, Blackjack Diamond, Blackjack Especial Elite, Blackjack Prémio Especial and Blackjack Especial Diamond. This range of exclusive games brought by FBMDS for a unique market comes with advantageous odds and multiple gaming experiences (different levels of bet and prize tables), that are only available at Solverde.pt.
The exclusive FBMDS Blackjack tournament at Solverde.pt brought more visibility and new players to FBMDS games. The tournament registered a global increase in different key performance indicators as the number of players (+32%), Coin In (+33%) and Gross Gaming Revenue (+44%).
While the tournament focused on blackjack games, FBMDS noted that its slots registered a massive impact, with the total number of pre-launch plays within the campaign period experiencing a growth of 405% in the number of players. Coin In increased by 485%, and the revenue increased by 236%.
Until the 24th of October, these six new slots attracted 80% of the players, 83% of the Coin In and 73% of the Gross Gaming Revenue of all the FBMDS games available at Solverde.pt.
“Aware of the dynamism of the online world, we work side by side with our customers, from launching customized games to supporting campaigns aimed at players from different cultures. The results of this FBMDS tournament with Solverde show that working in partnership with dedicated initiatives bring mutual benefits,” Mariana Tostes, Account Executive at FBMDS, said.