Wednesday, October 5, 2022

Bragg s Oryx Gaming grows Dutch footprint with Fair Play deal

Oryx Gaming has expanded its presence in the Netherlands via a partnership with Dutch operator Fair Play.

The Bragg Gaming Group subsidiary brought its content to the country shortly after the launch of regulated iGaming last October through an agreement with Holland Casino.

Since then, Oryx has inked multiple deals to supply games from its portfolio to licensed operators, of which Fair Play is the latest.

The Dutch brand’s customers will now have access to content from the provider’s remote gaming server (RGS) partners, as well as titles developed by Oryx Gaming’s in-house studios, including Atomic Slot Labs.

More importantly, this deal reiterates Bragg’s commitment to the Netherlands, which “now represents the company’s top market.”

“Dutch iGaming has been outperforming our expectations and in a short space of time we have established ourselves as a major platform and content supplier in the region,” said Chris Looney, Bragg’s Chief Commercial Officer.

“Partnering with a prominent operator like Fair Play further cements our position and we look forward to working with a company of their stature and history as we introduce their players to our content.”

Fair Play, meanwhile, is a well-established brand in the Netherlands. For more than three decades, the company has operated land-based casinos and slot machines, but when the Dutch iGaming market opened up last October, Fair Play launched an online casino.

Pascal Janshen, Business Development Manager at Fair Play, said: “Bragg’s games are of high quality, offering a great blend of entertainment and engagement.

“We know their portfolio is performing well in the Netherlands and we are thrilled to now be able to provide our players with their proven titles and further enhance the gaming experience that our customers have come to expect when entering our online casino.”

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