BetMGM has added yet more US mobile sports betting depth after the operator debuted its mobile app in Illinois during this past weekend.
The online casino and sports betting operator is available across 20 states, including New Jersey, New York, Illinois, Pennsylvania, Michigan, Colorado and more, as well as Puerto Rico.
BetMGM, the Entain and MGM Resorts joint venture, boasts an array of betting options, as well as the ability to earn experiences at destinations across the country.
Last month, MGM Resorts rolled-out its reimagined rewards program that it said would deliver “unprecedented access” to guests and unlock ways to earn an array of benefits.
For the first time, this saw non-gaming customers join their gaming counterparts in earning a currency, named MGM Rewards Points, which are redeemable for complimentary food and beverage, entertainment, or experiences at properties across the US.
This includes Bellagio and MGM Grand in Las Vegas, Borgata in Atlantic City, MGM Grand Detroit, MGM Northfield Park in Ohio, MGM National Harbor in Maryland, and Beau Rivage in Mississippi.
“This launch marks a significant milestone for BetMGM as we enter one of the country’s biggest sports betting markets,” said Adam Greenblatt, BetMGM CEO.
“We look forward to working with the state of Illinois to bring its passionate sports fans a new, innovative and unique sports betting experience.”
February also saw Illinois close 2021 as the US’ third largest market for sports betting, according to official data, despite December’s performance falling short of eclipsing revenue records.
The region’s sportsbooks took in $789.6m in online and retail wagers in December, which is up 60.6 per cent from $491.7m in December 2020 to close as the second highest in its history.
December’s wagers were an extension of a busy autumn, which brought $779.8m in November bets and a record $840.4m in wagers through October, which had five full weekends of football betting.